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Last updated: July 1, 2020

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Despite advances in technology, television remains a powerful means of communication. Nowadays, 40-inch models are widely used in meeting rooms and shops. Their size and price are ideal for people looking for a functional product without investing too much. We will delve into the specificities of these TVs in the following article.

There is no doubt that television is one of the greatest inventions of the last century. Whether it is to stay in touch with what is going on in the world or as a form of entertainment, this telecommunication medium is incredibly important for a large portion of the population. This is why it has a privileged space in many American homes.

Key Facts

  • Where you will place your TV and how you want to use it will determine whether a 40-inch TV is the best option for you or not.
  • Nowadays, the variety in features from one model to another means that you can easily find a TV designed to your liking.
  • Think about whether you will make traditional use of your TV or want to make the most of the new technologies available. We will have a look at these specific criteria throughout our article.

Our Selection: The Best 40-Inch TVs on the U.S. Market

Nowadays, 40-inch models offer such a wide variety of features and functions that you can practically have your own tailor-made TV. In the following section, we have selected some of the very best products available on the market to help you choose the one that best suits your taste and needs.

Best 40-Inch TV Overall

This smart TV by TCL comes at a very affordable price but with incredible features that won’t make you regret your purchase. The thousands of positive reviews should give you an idea of why this product has become Amazon’s Choice in the category. Integrating various connectivity options such as 3 HDMI ports and a USB port, it uses Roku TV to become a real entertainment hub for your whole family.

Best Budget-Friendly 40-Inch TV

Sceptre might not be the most well-known brand in the industry, but its X405BV-FSR model is certainly very accessible if you’re on a budget. This LED TV offers Full HD quality (1080p) for you to make the most of all your favorite shows. Connectivity-wise, this 40-inch TV is far from lacking: it includes 3 HDMI ports, one USB port, a VGA connector, and Bluetooth compatibility, allowing to display a wide variety of content on it.

Best 4K 40-Inch TV

If you like to stick to the brands you know and whose reputation needs no introduction, Samsung’s LED 40-inch TV might just be the model you’re looking for. Its PurColor technology allows you to enjoy an incredible range of shades, while its proprietary Motion Rate will make all your content smooth and enjoyable to watch – in 4K, thank you very much. And as if that wasn’t enough, its elegant design will fit right into any home.

Best Smart 40-Inch TV

Smart TVs have become increasingly popular in American homes, and they have truly revolutionized the way we approach entertainment. California-based VIZIO is America’s best-selling LED TV company, so you know you can trust this 40-inch model. Compatible with a variety of apps like Netflix, YouTube, and Hulu, it naturally features both Wi-Fi and Ethernet connectivity. With this Full HD TV, you can view all your favorite content at the touch of a button.

Shopping Guide: Everything You Should Know About 40-Inch TVs

You may find yourself facing a multitude of seemingly indecipherable technical characteristics when looking for your own 40-inch television. Sometimes technology advances faster than our own understanding of it, and it is common to fall behind in some respects. We will answer all your doubts in the following section.

consultant helping young couple to choose PC monitor

A 40-inch TV is always a good option if you’re not sure which television to choose.
(Source: Filimonov: 52042743/ 123rf.com)

What features do 40-inch TVs offer?

Basic aspects such as image and sound quality or weight simply aren’t enough to pick the right model for you. While these criteria remain very important, people with a keen interest in technology will know that there are many other factors to be taken into account.

These include the smart TV option, connectivity features such as Wi-Fi or USB, or even 3D technology, all of which will be discussed later on. You should also know if your screen is LED, OLED or DLEP, and if it is compatible with the 4K format. Being familiar with all of these features is the best way to purchase the right 40-inch TV.

Why is the screen resolution so important?

As you may know, this is one of the most important features of any TV. When purchasing a new 40-inch model, you are looking for incredible image quality to enjoy your new product to the fullest. That way, you won’t miss out on all the details of your favorite TV shows and movies.

In that sense, the resolution or definition – the number of pixels on the screen – is paramount because it determines the maximum sharpness at which you can view content. Currently, most 40-inch TVs offer a Full HD definition, although some models offer 2K or 4K resolutions:

Resolution Number of pixels
HD 1280 x 720p
Full HD 1920 x 1080p
2K 2048p
UHD 3840 x 2160p
4K 4096p
8K 7680 x 4320p

What is the smart TV feature?

This feature has become increasingly common in modern TVs. It allows your TV to connect to the Internet, giving you access to an incredible range of online content without having to pay more. If you are interested in this, purchasing a smart TV is an investment that is truly worth it in the long run.

Smart TVs have revolutionized the way we interact with television thanks to the possibility they give us to install applications. This will allow you to increase the functionalities of your 40-inch TV, with games, series, movies and other forms of entertainment and learning for everyone in your family.

Happy young woman watching television on sofa

Despite advances in technology, television remains a powerful means of communication.
(Source: Baranq: 53950960/ 123rf.com)

At what distance should I watch my 40-inch TV?

You will naturally have to carefully consider the features, design, functionality, and price of your 40-inch model. That being said, this still isn’t enough to make the most of your new TV. You should also consider the way you sit or lie in front of your TV for a more enriching experience.

The importance of standing at the right distance lies in the fact that you want to see all pixels. In that regard, placing your TV at an adequate distance will allow us to enjoy a better viewing experience. According to experts, a Full HD standard 40-inch TV should be placed between 5 and 8 feet away from your couch.


Did you know that the BBC made the first public TV broadcast in England in 1927, and by CBS and NBC in the United States in 1930?

What is the LED technology in a TV?

QLED screens and OLED screens aren’t the same. This is why we’ve listed their main differences in features in the table below, as well as the perks and drawbacks of each:

Features A product of LCD technology, it improves the image in specific parts of the screen. They intensify dark colors, for example. Formed by millions of diodes.
They emit their own light, rather than using light feedback.
Advantages More natural colors.
More affordable.
They can control the brightness of each pixel.
Greater contrast and fluidity of the image.
Thinner panels.
Disadvantages Lesser control of the brightness.
Thicker panels, due to the technology required in light emission.
The colors generated may seem unnatural.
They are more expensive.

Shopping Criteria

Before you purchase your new 40-inch TV, you should think about whether you really want to be able to connect it to various other devices. If that’s not the case, a basic TV will be more than enough for you. But if you want to make the most of current technology, we have detailed some criteria that you should consider before choosing a specific model.


A TV that incorporates Wi-Fi will instantly extend the options available to you. With this function, you can surf the Internet, play video games, and watch a variety of series, movies, and programs. The best is that you won’t even have to download this content since you can directly stream it on your TV.

In fact, more and more electronic devices now offer this functionality. While its integration and use are still relatively new, it is quickly becoming popular and will most likely become a standard feature. As you now know, models with Wi-Fi are called smart TVs.


The idea of having Bluetooth connectivity in your 40-inch TV can come in very handy. Some people prefer watching TV using headphones, but the distance from the sofa can sometimes be quite far. In that case, you will want to use wireless headphones, and Bluetooth gives you that extra comfort.

If you decide not to purchase a Bluetooth-compatible 40-inch TV, you can also find a separate device to incorporate it. These little gadgets come with a 3.5 mm jack cable to connect to your TV. This allows the sound of the TV to travel to the receiver without needing a wired connection.


Are you passionate about movies and series? Then you might get upset if the integrated sound from your TV’s speakers just isn’t as good as you’d want it. As we’ve discussed throughout our article, image quality has significantly improved over the years. Unfortunately, the same cannot always be said about audio.

Modern TVs are getting thinner and thinner, which means that the built-in speakers are also getting smaller. If you want an audio upgrade, you may be interested in purchasing:

  • Soundbars: They are easy to install and will considerably improve your TV’s sound.
  • Home theater system: This option truly opens up the possibilities for improvement. You will be able to choose a model based on your needs and budget.

HDMI Connectivity

HDMI stands for High Definition Multimedia Interface and refers to the possibility of transmitting audio and video without having to compress the files from one device to another. You can now do so using a single cable – even if you’re watching high-definition content.

Nowadays, many models on the market integrate an HDMI connection. As a matter of fact, the newest 40-inch TVs often feature up to two or three HDMI connectors.

You can connect your 40-inch TV to video game consoles, soundbars, or laptops.

USB Port

One of the latest options added to the newest and most modern 40-inch TVs is the possibility of connecting them with one or more USB ports. This can be particularly handy when you want to read documents or view photos and videos from your TV. Whether you’re alone or with friends and family, this feature will allow you to comfortably enlarge all your content.

In order to do so, all you need is a USB port to connect your TV to an external hard drive or a flash drive. With this functionality, certain models even give you the possibility of recording TV channels to an external unit or to use it as a power source.


The market for 40-inch TVs is in constant growth. Before you decide to purchase a specific product, make sure that its specificities match your needs and expectations. As you know, you can find very affordable models if you want to make traditional use of your TV. If you want to take advantage of the latest technology, on the other hand, you will have many more options available.

With the incredible variety of models, features, and accessories on the market, you can virtually find your very own tailor-made TV online. We hope that our guide on 40-inch TVs has helped you identify the key functionalities so you can make an informed decision. If that’s the case, feel free to leave us a comment in the section below, and share this article on your social media!

(Featured Image Source: Ronstick: 31452079/ 123rf.com)

Why you can trust me?

As a literature and translation licensee and avid traveler, language has always been at the heart of my daily life. A freelance translator since 2014, I love to delve into a variety of topics that contribute to my professional and personal development. My favorite things in life? Maté in the morning, soccer with friends, and old school hip hop.